Tuesday, August 21, 2012
Why not get the traffic should be your goal Social Bookmarking
For marketers, the front pages of major social bookmarking sites have often been seen as the holy grail of authority and online marketing potential. Featuring hundreds of thousands of page views, a real tidal wave exposure on-line and word of power, mouth marketing, and the flexibility to generate thousands of online subscribers, the first page has become the main target for thousands of online marketing.
The only problem is that reality is not as rosy as the voices. Despite the continuous hum of the power of a front page story Digg or Reddit top-ranked content, the real effects are usually minor and much less financially advantageous. Visitors to social bookmarking, for all intents and purposes, are a hit-and-run phenomenon of style, offering a one-off increase traffic, but very little in terms of long term traffic to your blog or marketing power. While thousands of marketing are doing their best to monetize the traffic on the front page, the most effective marketing is looking at a completely different direction.
The marketing potential indirect:
The real power of social bookmarking traffic is not direct marking and monetizing potential. While some banners and AdSense ads could generate a dollar or two for every thousand visitors, who are very unlikely to create anything that is important for you as a marketer. Instead of looking at direct income social marketing, marketing smart marketing potential indirect gaze.
For example, why not use the blog as an advertisement for your services? If you are an online expert, consultant or contractor to use the blog as a promotional resource for your business. When the product or service you are promoting is your own, and is supported with quality content, it is highly unlikely that your presence will be seen as social bookmarking spam.
Search Engine Optimization:
This is another method that uses clever marketing to capitalize on the traffic bookmarking. Rather than trying to directly monetize social media visitors, a number of companies are turning to focus on traffic in a fast and efficient connection resource generation. The articles are published which are link-friendly, and the thousands of readers interested in spending their time linking back to the articles, rather than respond to them directly with a purchase.
This strategy can be especially effective if your websites do with the buyer-friendly topics and valuable niches. While personal finance and business-to-business topics in general fail in their original form on the social bookmarking sites where it became an article of news-style reminders or consumer, can generate thousands of links in a few days.
Become an Authority Online:
Want to become an expert online or authority? Getting attention through websites and social bookmarking can be a great way to increase your Resume online and become an in-demand online presence. While traffic from social bookmarking sites generally not worth it in terms of direct income, a lot of influential people to read the major social bookmarking sites and might be looking for contacts. For marketing staff, a few other online options are as effective as a dedicated presence social bookmarking .......
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